Echt vertraut.

A brand over 70 years old has lost its identity and its spark. But don't hang your head, we have find a way out. Guhl has always been the brand our mothers and grandmothers trusted. We have made this trust tangible and contemporary again. Told through loving eyes and ears, one million kilometres far away from the beauty ads of the big players, that dictate to us something that we can never achieve. DoP and director: Women and mothers. Here's the proof. Beauty ads can make you feel cozy, trusted and warm, too. Hell, you deserve it.

Done @David+Martin

TVC

Casefilm

Print / Website

Product Shots

More work